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c/o Gina Lubrano Executive Secretary P.O. Box 120191 San Diego, CA 92112 U.S.A. (619) 293-1525 E-mail: ono@uniontrib.com
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The 1997 Philip M. Foisie Memorial Lecture
The second annual Philip M. Foisie Memorial
Lecture was delivered on May 6, 1997, at the Barcelona International
Press Centre, Barcelona, Spain, by Jordan "Buzz" Rizer, director of the American
Forces Information Service, the U.S. Defense Department agency that
supports The European and Pacific Stars and Stripes newspapers.
Ladies and Gentlemen:
I am a publisher. As such, I have two important functions. Both are of
equal importance and really relate to each other. The first is to provide
for journalistic needs, both news and opinion, of our readers, a largely
military audience. The second is to earn and manage the funds necessary
to have a viable paper with quality content.
Let me first tell you how honored I am to be asked to deliver the
Philip Foisie address. As the publisher of the Stars and Stripes overseas
newspapers, I am directed to do my best to ensure that these are First
Amendment newspapers and that they reflect the same content of newspapers
at home. In trying to protect and preserve the newspapers, I believe that
I act in the spirit of Phil Foisie.
Phil Foisie was the first foreign editor of the Washington Post
and creator of that paper's foreign service. He initiated the
Post's ombudsman position, edited the International Herald
Tribune, and served as the first Ombudsman of The Stars and
Stripes. Phil devoted his professional life and a good deal of
his personal life to the advocacy for and defense of the First
Amendment.
Someone once asked Phil what was his
religion. He replied, "I am a journalist." I guess that means
that God is a publisher. The Stars and Stripes are unique. Let
me take a moment to tell you about them. They are independent
First Amendment newspapers which are charged with informing
their readers as fully, aggressively and as well as the
newspapers that you represent.
European Stars and Stripes has nearly 50,000 readers daily and is
delivered in nine countries. Pacific Stars and Stripes has a
circulation of about 25,000 and is delivered in 11 countries spread
halfway around the globe. No wonder they refer to it as "the ultimate
paper route."
What really makes the two Stars and
Stripes different is that they exist only through the efforts
of the U.S. Government. Many of our employees receive pay and
benefits via the government. Often they live in housing
supplied by the military. They utilize the military exchanges
and commissaries, their children attend Department of Defense
schools. And yet, the papers remain fully independent.
Which is not to say that the unique situation doesn't cause
some tension and occasional awkward moments. For those of you
who work for traditional newspapers, imagine if your paper
reported on corruption and incompetence in City Hall. And the
Mayor knew that, nonetheless, he had to pay, feed and house
your reporters and give them a raise for the expose of his
incompetence. Such a paradox can give the Mayor conflicted
feelings to say the least.
Given this awkward relationship, why would the government want to
continue it? Because it believes in the importance of a free press
and it knows that there is no other way to provide such a quality
service to the troops.
Over the years, on many
occasions, we have looked for other ways of providing quality
newspapers to the troops. In a perfect world, the government
would not be in this business. But the world is not perfect. We
have learned that no business could deliver a daily newspaper to
our farflung troops and no commercial enterprise would do so at
a price that would be affordable to our soldiers, sailors,
airmen and Marines. Existing overseas English-language papers
such as USA Today simply cannot do what Stripes does...and
wouldn't provide the unique military information that our
people value so much.
The relationship between the
government and the newspaper is always a tricky one. Back in
the late 1980s, a number of allegations arose claiming that
there were efforts on the part of the military to
inappropriately influence the content of Stars and Stripes. In
order to minimize that possibility and to provide a mechanism
for ensuring the independence of our papers, I recommended the
creation of the Stars and Stripes ombudsman. Phil Foisie
honored us by accepting that position.
What is the
role of the ombudsman? He or she represents the reader --
examines the journalistic process -- and most of all -- he or
she must love the publisher -- love the publisher enough to
tell the paper -- in the paper -- when it is wrong. Richard
Nixon might have completed his full term and lived on as an
honored elder statesman if those around him loved him enough to
tell him when he was wrong -- even if this inspired his wrath
and deeply hurt him. Blind loyalty is just that. It is
blind! Of course, our ombudsman's role is not just
to make sure that the government does right, but also ensures
the reporters and editors perform their jobs with
professionalism.
In all my many years, I have never
met a group of people who had thinner skins than journalists --
but good journalists take their lumps and learn by their
mistakes or live with their criticisms. Fairminded publishers
and editors will print honest criticism even if they do not
completely accept the criticism. I once heard someone say that
"I not only deny the allegations, but I defy the
alligators."
The primary role of the ombudsman is
to serve as a judge. He or she represents the readers -- loves
the publisher -- and respects the role of good and honest
journalism.
The ombudsman is the guardian of the
process! He or she must answer a baker's dozen of key
questions. The questions are:
Here's an example of a classical failure on the part of some of the
largest dailies in the country.
In the
1980s, Illinois had a statewide election for governor and state
offices. It was not until a few days before the election that
the Democratic party and the press suddenly discovered that the
candidates on the Democratic ticket from the attorney general
on down were members of the self-styled Democrats of Lyndon
Larouche party. The Democratic party then went public asking
people to ignore the Democratic ballot and to "write-in" the
names of the real Democratic candidates.
The party failed miserably -- but so did the press. Major papers in a
major city with assigned political reporters -- who are
supposed to be skeptical and search backgrounds and motives --
failed. Where was the process?
I have a rule for the Stars and Stripes newspapers. They should print
the same stateside information and misinformation as the newspapers at
home. Why misinformation? If we only print what I believe, we
become censors. Pierre Salinger may be all wet with his
assertions of U.S. Navy missiles knocking down TWA Flight 800,
but the assertion is news and we printed it. We present it --
as much as we can -- and allow our readers to determine what to
believe.
It is only through a free press that we
can ensure that service men and women, their families, and
defense department civilians who are deployed overseas do not
lose their franchise. Although, they all have the right to
vote, without a free press they do not have the information on
which to base a vote.
Our ombudsman reviews a
broad range of newspapers in the U.S. and compares the
stateside coverage with our overseas papers. We strive to ensure
that the selection of opinion pieces and editorial cartoons
which appear in the papers is balanced. Since the publications
are within the military, we do not produce our own
editorials.
Let me be sure that you all understand
that these are not military papers -- they do not represent the
military or military leadership. They are written for and by
U.S. citizens serving in areas where their hometown papers are
not available in a timely way. Our reporters cover stories that
effect them in their daily lives and in their environment. Our
readers pay for their own newspapers.
The overseas based bureaus live and work with our service members. They tell
the stories of military living and working conditions. The good
and the bad. Some of our reporters, editors and photographers
are active duty military, although most are civilians. Neither
can report classified information -- information which could
put our troops in danger or give away combat plans and
operations. They can and do report on everything else. Many of
these stories are not at all popular with the military
leadership.
In recent years, for a variety of
reasons, the two newspapers have been losing a lot of money.
The number of troops overseas, the number of potential buyers,
has dropped dramatically, and the bookstores that the papers
once ran -- and from which they once got most of their revenue
-- have been transferred to the military exchanges.
So, after much study at the direction of Congress, it has
been directed that we consolidate the newspapers. Instead of
having both papers do many of the same things, like the
national news, sports and features, we will do that only
once...in Washington. Using modem technology we will combine
that with the special coverage produced in each theater and will
send via satellite the made up pages to six printing sites
around the world.
Under this plan we will reduce
our overhead, produce more timely papers, serve our readers
better and reduce our dependence on a taxpayer-provided
subsidy.
As part of that process, we are shifting
our ombudsman from a "civil service" position to a
non-appropriated fund position to be located at the central
operation in the National Press Building. We are in the midst of
hiring a new ombudsman to follow in the footsteps of Phil
Foisie, Bill Monroe and Phil Robbins.
Let's talk about a few examples where Stars and Stripes stories upset local
military leaders. The European edition of Stars and Stripes
uncovered and broke the story of serious problems in the
operation and leadership of the special air missions unit which
flew the plane on which Commerce Secretary Ron Brown was killed.
Within the military, there was tremendous criticism of Stars and
Stripes over its handling of this story. The paper was accused
of inaccuracies, unfair reporting -- rushing to print,
sensationalism -- "we should fire the reporter" -- "we should
fire the editor," etc. Now comes the ombudsman! He examined all
the evidence and information concerning this event. He was able
to establish that the journalistic process was accurate and
fair. The reporter tried to obtain the command's position on
what happened and was stonewalled.
In my view, his review and column concerning this story established the
credibility of the paper and the story.
Subsequently, the Air Force conducted a fair and honest
investigation of the facts. There was a change of leadership --
a change in organization -- and a much safer way of
transporting people in the European theater. They and the paper
did their jobs.
The paper told the story -- it was
locally denied -- the ombudsman found it to be accurate. Air
Force leadership corrected the problem.
Another
story: For many years the military has, through its post
exchanges, been selling American brand autos to service members
and their families overseas -- claiming they were saving them
money and providing excellent service.
Stars and Stripes did an investigative report on what was really
happening. The cars were being sold by a franchiser -- someone
who paid the exchanges $100 for each car sold -- although the
cars were sold slightly below list, all of the options
including automatic transmissions and air conditioning were
being sold at full price rather than a negotiable discounted
price that a buyer in the states might get. There were also
problems regarding warranties. Since these autos were sold
overseas the owners were not protected as they would be for
autos sold in the United States. The exchanges claimed that the
reports were unfair. The franchiser filed a law suit in the
German courts and obtained a German court gag order. The
ombudsman reviewed the process which included an error in fact
printed by the paper which did not change the overall
characteristic of the article but did earn the paper a slap for
incomplete and not fully accurate work.
Result: The franchise went out of business; overseas-based servicemen and
women were not being taken advantage of; and the Exchanges,
which brought serious command pressure to stop this series of
stories, decided to change the way they handled cars. This was
a serious loss in revenue to the military exchanges, which must
support the military recreation programs, but a significant
victory for the troops. And because of the slap for incomplete
work the reporters are more careful in following through in
their work.
But as I said, being an ombudsman is
not just about defending the reporter at all costs. There is
also the story of the reporter who was assigned to the Stars
and Stripes bureau in the Pentagon. He was being criticized by
his editor for being lazy in filing stories.
He subsequently filed a story during the period of several overseas
base closings. He told his editor that he had advance
information that two of the larger bases in Germany were going
to be closed. After naming the bases, he was asked by his editor
for his sources, since the paper was unable to obtain
confirmation. At first refusing to divulge his sources to the
editor, the reporter later named two deputy assistant
secretaries of defense who he claimed gave the stories to him on
background. The paper ran the story. The U.S. European command
was shocked, the German government was shocked and the Pentagon
leadership absolutely denied the story. The ombudsman
investigated the process, found that the reporter had lied, and
was trying to impress his editor that he had important sources
and that he was aggressive. Neither of the deputy assistant
secretaries had ever heard of the reporter's name and certainly
never talked with him. The result was the reporter was fired.
The paper now does a better check on the reporters to obtain
confirmation before rushing into print.
My ombudsman also reports to the Congress even though he works for
me. He has the right and responsibility to report any cases of
news censorship or inappropriate command influence.
Because we have an ombudsman, our readers trust and buy our
papers. Remember, the ombudsman represents readers, serves as
an honest judge of the process and loves the publisher enough
to make him or her angry.
We all loved Phil Foisie. Someone once said that if we had gone
to central casting we could not have found a better first ombudsman.
It was my pleasure to pin the Department of Defense Meritorious Service
Medal on Phil's chest on behalf of a grateful nation, but I had to do it
alone, in his office, with no one else present. He said that he found
the role of ombudsman to be so sacred that he did not want anything to
imply that there could be rewards for favors. We loved Phil Foisie
because he helped us all be a little better because of his sense of
honest, work, judgment, character and sincere beliefs regarding responsible
journalism. He loved us enough to tell the truth even when we did not
want to hear it.
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